We Are Undefeatable

About the Campaign

Every move enables more. See how a little bit of activity can help you manage your health condition. We Are Undefeatable is a national campaign and movement to support and inspire people with long-term health conditions to be active from 15 of the major health and social care charities, backed by funding and insight from Sport England and the National Lottery.

Why the Campaign is needed 

People with long-term conditions often feel that physical activity ‘isn’t for them’ for various reasons and are therefore are twice as likely to be inactive. Over a third do less than 30 minutes of activity per week.

The campaign will encourage, enable and support people to actively engage in their own health and wellbeing, whilst also sensitively recognising and appreciating the limitations and additional challenges that they may face when it comes to being active.

The campaign centres around real-life patients with genuine long-term health conditions and features their own stories and real-life experiences of getting active despite the ups, downs and unpredictability of their condition.

Being physically active can help people manage long term conditions such as:

• Depression and anxiety
• Cognitive functioning impairment in dementia and Alzheimer’s
• Multiple sclerosis and other mobility-limiting conditions
• Chronic obstructive pulmonary disorder (COPD)
• Heart disease, stroke and other heart conditions
• Breast, lung, prostate or bowel cancer
• Arthritis and back pain 
• Types 1 and 2 diabetes 
• Asthma

Physical activity helps people reduce anxiety and fatigue; improve self-confidence, self-esteem and general mood; and prevent additional conditions developing.

We Are Undefeatable Stories

All the people who feature in the We Are Undefeatable campaign, and many more people with long-term conditions, were involved in its development from the initial research right through to the design of the campaign films.

All are real people with real stories - find out more about the people that feature in the campaign.

Stories

Stories from around Cumbria

We are always seeking local people for their We Are Undefeatable stories. 

To get involved contact Cathy Burrows, Marketing & Communications Officer on cathy.burrows@cumbria.gov.uk

Meet David from Carlisle Parkinsons

Is an activity suitable for me if I have a long-term health condition?

This is something that is very much personal to you as an individual and your particular condition. However, this is the advice from the national We Are Undefeatable campaign, which is led by 15 of the major health charities and backed by expertise and insight from Sport England:

‘A small proportion of people with specific conditions who are symptomatic (i.e. with cardiovascular, metabolic or renal disease) may need medical advice. However, most people can take part in low and moderate-intensity physical activity without visiting a healthcare professional first.’

activities to do at home

Live Longer Better in cumbria - supporting older adults and in particular those with a long term health condition to be more active

Feeling inspired by the ‘We Are Undefeatable’ campaign and want to get active in Cumbria?

When you have a long term health condition, being active is about finding what works for you.... our activity finder has a whole host of activities all across the county. Find something for you and get in touch.

Find Your Activity