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November 10, 2014
Disabled people are set to benefit from the English Federation of Disability Sport's latest report released last week. The Talk to Me report provides guidelines for sport and fitness providers drawn up with active and inactive disabled people. The national charity hopes the information shared will mean disabled people are offered more appealing opportunities that they want to take part in.
Less than half the number of disabled people take part in sport or physical activity for 30 minutes once a week compared to non-disabled people. However, the English Federation of Disability Sport (EFDS) research has shown that 7 in 10 disabled people want to take part in more sport and physical activity. Talk to Me adds to EFDS's growing research portfolio and builds on the key findings from the Motivate Me report (May 2014).
Barry Horne, EFDS's Chief Executive explains:
"Whilst many sport and physical activity providers already offer opportunities for disabled people to take part, the low participation level suggests that either disabled people are unaware of opportunities available to them or what they are offered is not appealing enough. This report allows us all to understand how we can make opportunities attractive so that many more disabled people can be active for life."
Talk to Me used a collaborative approach, working with providers and participants. The aim was to understand the needs, wants and desires of disabled people in sport and physical activity. EFDS was also able to focus on how to create activities and communications more appealing and attractive.
Ten key principles were identified. These principles, if followed, should help providers improve their offer to disabled people and make it more appealing. The report goes through each principle in detail, providing evidence of what disabled people are looking for and recommendations of how to meet expectations. They can be grouped within top three headings, which are:
Lisa O'Keefe, Sport England's Director of Insight, said:
"Sport England's priority at the grassroots is to make sport a practical choice for many more disabled people. We support EFDS' insight work in order to further understand what disabled people want in terms of playing sport and taking part in physical activity, and how to make these offers more appealing."
EFDS plans to test how effectively organisations apply the evidence and follow these guidelines, and assess how successful they are in increasing disabled people's participation.
You can download the Talk to Me report online here